Edison Community College...
Edison Hosts 9th
Annual Graduate Academy Conference
Edison Community College’s Graduate Academy will feature speaker Tom
Ahern at its 9th annual conference on Wednesday, May 16, from 8:30 a.m.
– 4 p.m. in the theater of the Piqua main campus. This annual
conference brings together executive directors, board members, staff
and volunteers to explore topics in depth topics related to
“Edison’s annual Graduate Academy conference is a great way for anyone
who is working in the not-for-profit fields to find ways to better
serve their communities,” said Elizabeth Schoonover, Director of Grants
Management at Edison. “We’re incredibly fortunate to have this program
here at Edison to share with our area organizations for the ninth year.
This year’s featured speaker is really going to set a high bar for this
This year’s program will feature Ahern, one of the world’s top
authorities on donor communications. He is the author of four
well-received books on the topic and each year delivers dozens of
workshops internationally, speaking recently at conferences in New
Zealand, the Netherlands, Belgium, Australia, and Italy as well as
across North America. He specializes in applying the discoveries of
psychology and neuroscience to the day-today business of inspiring and
Ahern’s program for this year’s conference is “Succeed Beyond Anyone’s
Wildest Dreams.” He will be sharing a decade of investigation delving
into what makes donor communications perform at their peak, to raise
far more money and retain far more donors.
Ahern’s “Love Thy Reader” is a three-hour immersion into the secrets
and science used by the world’s most effective nonprofit communicators,
distilled from more than 150 books, years of experience, and today’s
latest neuroscience discoveries. In the afternoon, he will apply the
lessons learned during the master class examining in deep detail two
fundraising workhorses: your donor newsletter and your case for
support. Attendees will learn why most donor newsletters are built to
fail, and exactly how to turn them into moneymakers.
There will also be a segment detailing how to create a winning elevator
speech and answer the donor’s most fundamental question, “Why do you
need my hard-earned money?”
This annual conference is made possible due to the support of The Duke
Registration for the event is preferred by May 11 to ensure a seat.
Cost to attend the event is $45 per person, and $35 each for three or
more registrants from one organization. For more information, or to
register, contact Julie Slattery at 778-7805 or firstname.lastname@example.org.